| | AUGUST 20218IN MY OPINIONHOW TO DEVELOP A BUSINESS THAT'S BUILT TO LAST No one could have predicted that 2020 would have turned into the roller coaster it has.For all its painful moments, 2020 has been a year of great development and growth for many of us. We've dug deep and showed resilience in ways we never thought possible, we've found new ways to connect, and we've been driven to think about what is truly important.The pandemic has also ushered in a new era for work. An era that calls for innovation like never before and one that puts an increased focus on adaptability.More than ever, businesses need to start experimenting with technologies that can uncover new opportunities for growth, increase collaboration, and future-proof their operations.AI is just one such technology that can add value and make businesses more resilient. Those companies that have already started bringing their AI plans to life are driving incremental revenues and transforming operational costs, by delivering new products and services or by making how they operate vastly more efficient.To future-proof your business you must now ask yourself: what is the most fragile corner of my business? Where is the weak spot which could prove detrimental if faced with a challenge like the coronavirus pandemic again?Once you've identified this, you can strategize and take action to remove that fragility and replace it with a resilient solution - not just in the short term, but for a longer period.Building a Future-Proof Approach to WorkOne of the key learnings from the last months is that we need to create a hybrid physical/digital future for the workplace - and we need to do it now. A completely physical world, with fixed offices and inflexible processes is not sufficient, but neither is a completely digital one, where the human connection, which is so important for doing meaningful business, is often lost. The future is a mixed reality world, which allows for the flexibility and adaptability of remote working. But our ability to shift to this new reality, and do it successfully, is dependent on the tools and services we make available to our employees.By David Hogan, VP Enterprise EMEA, NVIDIA David Hogan
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